Shoreline’s business model is evolving from a pure outbound model to a hybrid outbound-inbound model. In practice this has meant that the website and digital marketing need to become more efficient at demand generation over a wider geography.

PROJECT TYPE

Website redesign and creation of animated videos

PROJECT GOALS

Shoreline wanted to improve the previous website by showcasing more informative content, which is engaging and easy to understand. A contemporary design update - the site should be responsive and work across any device. Sheer created a content driven platform, complete with animated videos describing Shorelines products and services. The platform is fully equipped with best-in-class marketing tools such as integrations with Mail-Chimp, Hootsuite and Salesforce to ensure efficient management of the sales pipeline.

Shoreline
Shoreline
Shoreline
Shoreline
Shoreline
Shoreline