Buried in the news from Apple’s Developer Conference yesterday was the advent of something really big for e-retailers. Iphone and Mac users will be able to pay online in Safari using a “Pay with Apple Pay” button, and authenticate their purchase using Touch ID on their phone or watch.
Picture the scene: you turn up to a job interview – you arrive on time (check), you smile and greet the interviewer (check), you look down at your feet and realise you’ve forgotten to put your trousers on – oops!, major faux pas - right? It’s been nearly 14 months since Google updated its search algorithm to favour mobile friendly sites, yet still there are stalwart laggards who believe that it’s perfectly acceptable for the above scenario to happen every day!
With a myriad of website options for your newly minted business, your eye is caught by the cheap prices of the do-it-yourself variety of website builders. Let’s put aside that you may not be a creative genius and work on the assumption that the do-it-yourself option has some form of AI or a huge range of templates, which will create a website which will wow your prospective clients. What’s not affordable and to love here?